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Top 5

#1 Jeep : “Groundhog Day”

#2 Hyundai : “Smaht Pahk”

#3 WeatherTech : “Lucky Dog”

#4 New York Life : “Love Takes Action”

#5 Google : “Loretta”

Bottom 5

#5 Michael Bloomberg : “Mike Bloomberg for President”

#4 Sabra : “How I Mus”

#3 Pop-Tarts : “Pop-Tarts Fixed That”

#2 Quibi : “Bank Heist”

#1 Turkish Airlines : “Step on Earth”

SpotBowl Blog

The SpotBowl team at Pavone works overtime to gather breaking Big Game ad news so you don't have to. On the SpotBlog, you'll get the scoop on every brand, every celebrity cameo and every pre-game release leading up to the showdown on February 2.

Squarespace announces Big Game spot

DIY website-building company Squarespace is back in the game after skipping last year’s action. Since making its Bi Game debut in 2014, Squarespace has run ads featuring a slew of celebrities, including Jeff Bridges and John Malkovich

This year’s spot will run for 30 seconds and will air between the first and second quarters. 

The spot will mark the sixth consecutive big game appearance for Squarespace. Last year’s spot featured real-life Squarespace user Keanu Reeves, who used the site to design a website for his motorcycle company.  

Speaking of websites, what ever happened to game-day mainstay and domain-name registry GoDaddy? We’d like to say we miss it in the Big Game, but we really don’t.