Pepsi will have two spots in the Big Game — one for its flagship Pepsi brand and another for its flavored sparkling water, Bubly.
You kind of assume the Pepsi spot will feature some sort of A-list star. Past faces have included Michael Jackson, Britney Spears, Madonna, Mariah Carey and — last year (and in her legendary 1990s spot) — Cindy Crawford. After much anticipation (okay, SOME anticipation), Pepsi has revealed that rapper Cardi B will make an appearance in the brand’s iconic red, white and blue colors in this year’s game.
On the same day, Pepsi broke the news that crooner Michael Bublé (musically, perhaps the opposite of Cardi B), will rep its Bubly brand.
In a teaser for the Bubly spot (above), Bublé can be seen on the floor of a convenience store drawing an “é” over the “y” in Bubly. The teaser ends with the line “Bublé vs. Bubly.”