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Top 5

#1 Jeep : “Groundhog Day”

#2 Hyundai : “Smaht Pahk”

#3 WeatherTech : “Lucky Dog”

#4 New York Life : “Love Takes Action”

#5 Google : “Loretta”

Bottom 5

#5 Michael Bloomberg : “Mike Bloomberg for President”

#4 Sabra : “How I Mus”

#3 Pop-Tarts : “Pop-Tarts Fixed That”

#2 Quibi : “Bank Heist”

#1 Turkish Airlines : “Step on Earth”

SpotBowl Blog

The SpotBowl team at Pavone Marketing Group works overtime to gather breaking Big Game ad news so you don't have to. On the SpotBlog, you'll get the scoop on every brand, every celebrity cameo and every pre-game release leading up to the showdown on February 2.

The Big Game attracts nearly 110 million viewers each year, and nearly half of them — 47 percent, according to Nielsen — are women. Olay knows that, which is why the women-focused skin care brand is among the only advertisers in the big game with a message aimed squarely at, well, women.  The brand did […]

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If you’re a snack food brand or, more importantly, a snack food brand with massive national name recognition that’s owned by Frito-Lay (which is owned by Pepsi), you kind of have to advertise in the Big Game, right?  Doritos and Cheetos fit that mold, and both brands have been announced as advertisers in this year’s […]

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Yep, Mr. Peanut is back in the game after making his debut in last year’s contest.  The 30-second third quarter spot will feature “Veep” star Matt Walsh. No details are available, but Planters said in a statement that the spot will include a “nutty adventure” featuring the Planters Nutmobile in which Mr. Peanut goes above […]

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DIY website-building company Squarespace is back in the game after skipping last year’s action. Since making its Bi Game debut in 2014, Squarespace has run ads featuring a slew of celebrities, including Jeff Bridges and John Malkovich.  This year’s spot will run for 30 seconds and will air between the first and second quarters.  The […]

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Hyundai is back in the game for the 12th time in 13 years (one of five automakers on the stage this year). And while New Englanders won’t be seeing their beloved Patriots on February 2, they will get a taste of Boston in Hyundai’s spot.  The spot was shot in Boston by legendary big game […]

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Think politics have no place in the big game? Think again. President Donald Trump and Democratic challenger (and former New York City mayor) Michael Bloomberg have both purchased 60-second ads in the upcoming game.  Both campaigns shelled out more than $10 million for the one minute of air time.  The ads for the presidential election […]

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With 2.4 BILLION monthly active users (32 percent of the Earth’s population), does Facebook really NEED to advertise? Apparently it does, because the king of all social networks will make its Big Game debut on February 2 with a 60-second ad.  The ad stars the intriguing combination of Sylvester Stallone and Chris Rock. Footage leaked […]

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With less than four weeks to go until game time, it’s officially SpotBowl season. As usual, the team at Pavone Marketing Group will be scouring the internet for all the Big Game advertising news and updates and posting it here on the SpotBowl blog. We’ll also be compiling the most well-researched big game ad line-up […]

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Claire CDMX 🇲🇽Claire CDMX 🇲🇽RT @luisghernan: No sé ustedes, pero a mí sí me ha caído el veinte sobre nuestra pésima alimentación No podemos seguir con lo mismo: por u…— 1 min ago
《𝐕𝐢𝐜𝐤𝐲》《𝐕𝐢𝐜𝐤𝐲》@hesrock91 buenas noches hater de Doritos— 2 mins ago
見た目見た目ボカロ懐古厨 炙り出し で0ビンゴ30チェックしました!(チェック率30%) https://t.co/YXOnrEFMIH #めけぽんビンゴ— 2 mins ago
𝔡𝔢𝔫𝔦𝔰𝔢 ⁷ ⟭⟬𝔡𝔢𝔫𝔦𝔰𝔢 ⁷ ⟭⟬RT @ETRNALGOO: when bts literally caused heavy traffic in london cuz of a 30 second hyundai ad... iconic is an understatement https://t.co/…— 1 min ago
화월⚾️🏀🏐화월⚾️🏀🏐RT @Kiatigers: 25일 수원 kt전 선발투수는 KIA타이거즈 가뇽 vs 배제성 kt위즈입니다.— 1 min ago
あーさんあーさんお願い、死なないで @pepsi_jpn !#私は本田のAを引く が今ここで倒れたら、#ペプシ や #ジャパンコーラ との約束はどうなっちゃうの? #本田とカードバトル はまだ残ってる。ここを耐えれば、 #本田圭佑 に勝てるんだから!— 2 mins ago
くりつくりつこれは地獄への招待状か— 1 min ago
faisa donfaisa donKia mast azab zindgi h— 1 min ago
elifnazbaltacielifnazbaltaciRT @ikthetalksalot: Pringles’ın muadili havuç mu cidden https://t.co/dvaDsTt3Ja— 1 min ago
𖧵 예술⁷ 🌌 TAEKOOK FOREVER𖧵 예술⁷ 🌌 TAEKOOK FOREVERRT @ETRNALGOO: when bts literally caused heavy traffic in london cuz of a 30 second hyundai ad... iconic is an understatement https://t.co/…— 2 mins ago
jønathanjønathanlexus— 1 min ago
CAR LaboCAR Labo【試乗】大人気!! TOYOTA RAIZEに試乗してみた(^^♪ https://t.co/eOJ3qM43VL— 1 min ago
Isaac Saki MatlouIsaac Saki MatlouRT @DefineRacism1: Professor Es’kia Mphahlele – 100 Years https://t.co/FzvODXeqoV— 1 min ago
왕감자왕감자@Kiatigers 그래 황마방 없는게 어디냐 유민상 잘해라— 2 mins ago
Nanda JanaNanda JanaRT @RahulSid73: Life is full of beauty. Notice it. Notice the bumble bee, the small child, and the smiling faces Smell the rain, and feel…— 2 mins ago
RAHUL SINGHRAHUL SINGH@BhimArmyChief @UNESCO Thek thek or kuchh 😀 5 sal halla kia masjid ke liy abhi iske liy ek bat pe rho kmse km— 1 min ago
A M E E RA M E E R*Haath jalne ke baad* 🇺🇲: Immediately take him to the hospital 🇮🇳: Colgate lagao Colgate— 2 mins ago
왕감자왕감자RT @meil101: RT이벵한다 사유 : https://t.co/XYFM9FCVp9— 2 mins ago
DarieloDarieloQue antojo de unas palomitas de doritos de cinepolis para acompañar la peli aaaa 🥺— 1 min ago
ShinShinRT @SARD_Racing: 【 #SARD NEWS】 2020年SARDイメージガールを発表!期待の新鋭 #松田蘭 さんとニューフェイスの #原あゆみ さんにご声援よろしくお願いいたします! https://t.co/eH905HbTkR #中村比菜 #太田麻美 #…— 1 min ago
こいけこいけRT @TOYOTA_GR: \抽選会📺&プレキャン🎁/ #SUPERGT/JGTCでの通算勝利数を記念した27台限定 #GRスープラ の抽選会を5/31(日)にLive配信❗️ また抽選会出演ドライバー全員のサイン入りGR Supraポスターを抽選で27名様にプレゼント❗️…— 1 min ago
instarested (They/Them)instarested (They/Them)@deltascanary Pepsi no Charlie— 1 min ago
VetofelominaVetofelominaRT @alyphenom: 50k subs 🙌 Watch Ly's recent vlogs ⬇⬇⬇ Hit like and subscribe 👍🔔 A Day in My Life: PEPSI Shoot & Event #AVBTS https://t.…— 1 min ago
트친소무멘팔/펩시트친소무멘팔/펩시@ttakovo 불쌍한 탁님..소원이 무엇인가요,,?— 1 min ago
wdas4d5wwdas4d5wToyota Indonesia Mulai Ngebul Awal Juni 2020 Meski pandemi virus Corona belum be https://t.co/Wav7efLeWt— 1 min ago
Quarantina DeviQuarantina Devi@Zarqoon9 Arey roz ho hota jao youm e susral. Aaj yeh bat burinlag ga8 kap woh kam nahi kia parso zuban itni nikali aur phir kaan bhi tp Bhary— 1 min ago
왕감자왕감자RT @joqure_25: 친구분 뛰어가시는거 그거같아요..그..티라노사우르스— 1 min ago
Md Jabir Hussain محمد جابر حسینMd Jabir Hussain محمد جابر حسینRT @saahilmenghani: #VERIFIED 👉6th story of my #OperationShramikTrains 👉Migrants tell me, 'It's our 3rd day in this train from Delhi to B…— 1 min ago
Shadow⁷ 🍉Shadow⁷ 🍉RT @Hyundai_Global: How #Hyundai partnered with #BTS to inspire a generation: a shared commitment to #sustainability and to protect the env…— 1 min ago
theladyfolatheladyfola@Naija_PR Colgate— 1 min ago
Ashita No JoeAshita No JoeToyota Indonesia Mulai Ngebul Awal Juni 2020 Meski pandemi virus Corona belum be https://t.co/hQ09CXItaE— 1 min ago
juna the kiddo.juna the kiddo.@sserendimity teh kia. 😔😔💔— 2 mins ago
-そあら--そあら-@bokosura ポテサラ持ってきてください🥗— 1 min ago
Shaikh Muaquib AzmiShaikh Muaquib Azmi@Affi952 Aisa bhi hota h kia? .tb aaj se shuru krdiya jaye yehi sistam😋😂😂😂😂😂😂😂😂😂😂😂— 1 min ago
왕감자왕감자RT @yyangyyang54: 우리붕❤❤ https://t.co/oOYjs3KRrP— 1 min ago
John 🇮🇪 #FBPE 🔶John 🇮🇪 #FBPE 🔶@michaelgove More legal than coke I suppose. Stick to Pepsi— 1 min ago
Hobi’s lil sprout 🌱 ⟭⟬ ₇Hobi’s lil sprout 🌱 ⟭⟬ ₇RT @Hyundai_Global: How #Hyundai partnered with #BTS to inspire a generation: a shared commitment to #sustainability and to protect the env…— 1 min ago
GenpGenpRT @Patrickonyango1: Our Traffic Officer NO. 59242 PC AYESIGYE INNOCENT who was knocked by motor vehicle registration number UAS 597U RAV4…— 1 min ago
黒岩靖洋黒岩靖洋\ #本田とカードバトル / #私は本田のAを引く @pepsi_jpn をフォローして 1日1回、 #本田圭佑 とカードバトル! 勝てば、 #ペプシ #ジャパンコーラ 1ケース当たる!計1000名様! 【7/22まで #毎日挑戦 #毎日11時start 】 https://t.co/21wLvAkpmZ— 1 min ago
Arushi SinghArushi Singh@FarziVakeel @palashpatine Budweiser is top tier. Sorry— 1 min ago
tu papito 69tu papito 69Entre a su casa todo muy bien conocí a su gatos xD me dio pepsi a lo q le dije "no tienes agua" pq pus no keria y ni había. El pedo es q me chingue la Pepsi xD fue muy cagado ese pedo— 1 min ago
Moses KemibaroMoses KemibaroRT @Toyota_Kenya: Take your business to the next level with the Toyota Hilux with upto 95% financing from @FamilyBankKenya, Free accessorie…— 2 mins ago
Raavan 😈🙏🏻Raavan 😈🙏🏻I can understand ke tu itna fukat insaan hai ke tujhe respect aur ye sab Jhaat kisi ne sikhaya nahi.. Lekin jab tujhe itni baar bola fir bhi tu apne EGO pe tika raha aur DM mein kal raat hi tune iska issue banaya.. Tujhe kal meine sirf aur sirf request hi kia tha.. https://t.co/3fOdLcguwI— 1 min ago
San IkerSan IkerRT @lfas68: Moi regardant « c63 amg, Audi rs6 », alors que j’ai pas de taff— 1 min ago
とよたかなみ(˙꒳​˙ )💙TEARSとよたかなみ(˙꒳​˙ )💙TEARSお昼ご予約できなかった方 こちらのURLでもう一度 試してみてください!!— 1 min ago
PhyllisPhyllisRT @USMARINEMOMx4: Our son Philips casket, parents grief...Thank you for retweeting this. It says more about a father's grief then most. Me…— 2 mins ago
수아수아RT @MTStarSujin: KIA 라인업 박찬호6-김선빈4-터커9-최형우D-나지완7-유민상3-나주환7-한승택2-최원준8— 1 min ago
tony' ‍ ‍ ‍ ‍ ‍ ‍ ‍ ‍ ‍ ‍ ‍ ‍ ‍ ‍ ‍ ‍ ‍ ‍Dzaddy Ttony' ‍ ‍ ‍ ‍ ‍ ‍ ‍ ‍ ‍ ‍ ‍ ‍ ‍ ‍ ‍ ‍ ‍ ‍Dzaddy TRT @May1MN: Neat Toyota Corolla for sale( K38,000 Negotiable). Location ; Chalala, Lusaka. Contact 0977-869483 https://t.co/RvJaBuco4j— 2 mins ago
Inshal Khan (fan of toot batoot)Inshal Khan (fan of toot batoot)@Pathaniii2 Hamna kia bank lote hain— 1 min ago
Somebody’s son🌚🌝Somebody’s son🌚🌝@InyangGenevieve @MercedesBenz Thank you baby girl 😘— 1 min ago
見た目見た目このグラフ、たいして懐古厨ではない気がする— 1 min ago
emma💜emma💜RT @ETRNALGOO: when bts literally caused heavy traffic in london cuz of a 30 second hyundai ad... iconic is an understatement https://t.co/…— 2 mins ago
𝘵𝘢𝘤𝘢𝘸𝘵𝘢𝘤𝘢𝘸@lesyeuxdehonne Jaga kesehatan kia!🥺💖— 1 min ago
Global AffairsGlobal AffairsRT @CalibreObscura: Ooh, the Houthis using their ultimate technical again, the 20mm M167 Vulcan VADS on a Toyota https://t.co/2utdbqNaPI— 1 min ago
clfgd 🏴󠁧󠁢󠁳󠁣󠁴󠁿👀 👀being a lert 👀👀clfgd 🏴󠁧󠁢󠁳󠁣󠁴󠁿👀 👀being a lert 👀👀RT @Feorlean: He complained (publicly) about having to wear spectacles when he was Mayor of London ( a job he held from 2008 - 2016) . Tha…— 1 min ago
yesly ✿yesly ✿RT @lilmomovert: hyunjin if she lived in irvine california and went to uci graduating with a 4.2 gpa and her interests would be rilakkuma p…— 1 min ago
Neel ShahNeel Shah@KhyatiShree_ @KushaKapila Didi internet abuse ko reject karne ki baat kar rahi hai,delhi me jab sarvajeet sinh vs jasleen kair wale case me Jasleen ne jo real abuse of system kia us par chup kyon? Jasleen k khilaf fake charges plant karne ka case kyu nahi hona chahiye?— 1 min ago
😶😶RT @MTStarSujin: KIA 김명찬 모친상으로 인한 경조사 말소, 김현수 등록입니다.— 1 min ago
Sandy Garxia🍉🍉Sandy Garxia🍉🍉Necesito unos cheetos y unos Doritos del otro lado 🤤🥺 https://t.co/HISrd0DFZm— 1 min ago
찡찡찡찡RT @MTStarSujin: 6월 6일 예정된 잠실(KIA-두산), 대전(NC-한화) 경기 시간이 지상파 TV 중계 편성으로 오후 5시서 오후 2시로 변경.— 1 min ago
ognaniauognaniauRT @lfas68: Moi regardant « c63 amg, Audi rs6 », alors que j’ai pas de taff— 1 min ago
Alfi TabassumAlfi TabassumRT @AsimRiazFanclu7: Kia baat hai umar bhai 🔥❤️🖤 @realumarriaz @imrealasim #AsimRiaz #UmarRiaz #eidmubarak2020 #EidMubarak https://t.co/xv…— 1 min ago
My everything, my blood and tears💜 BH LabelsMy everything, my blood and tears💜 BH LabelsRT @ETRNALGOO: when bts literally caused heavy traffic in london cuz of a 30 second hyundai ad... iconic is an understatement https://t.co/…— 1 min ago
الكنانيالكنانيRT @CalibreObscura: Ooh, the Houthis using their ultimate technical again, the 20mm M167 Vulcan VADS on a Toyota https://t.co/2utdbqNaPI— 1 min ago
FredrikFredrikVad ersätts IPA och leasing-Audi med tro 😀 https://t.co/80nfHogBfx— 1 min ago
nao⁷ | IG: @h0efortae_ 🎓💜nao⁷ | IG: @h0efortae_ 🎓💜RT @Hyundai_Global: How #Hyundai partnered with #BTS to inspire a generation: a shared commitment to #sustainability and to protect the env…— 1 min ago
수아수아RT @MTStarSujin: 6월 6일 예정된 잠실(KIA-두산), 대전(NC-한화) 경기 시간이 지상파 TV 중계 편성으로 오후 5시서 오후 2시로 변경.— 1 min ago
tarhun hanımtarhun hanımColgate gülümserim reklamı ha ri ka tam benim yaşam özetim 🙂— 1 min ago
Kuri@泡(ABUKU)Kuri@泡(ABUKU)@aqua_cha @pepsi_jpn これ去年のやつみたいですよ💦— 1 min ago
canonical footjobcanonical footjobRT @kounosuke0808: A story about a giant hero having trouble with money https://t.co/00iUdjOhVQ— 1 min ago
Viraj DongaViraj DongaRT @CarBuzzcom: 2021 @MercedesBenz C-Class Will Be Unlike Any Other. The biggest change is happening under the hood. #luxury #spyshots Read…— 1 min ago
🦋🦋@ShahidFaazal Es mein nazuk mizaji ki kia bat.... Bs ek dfa chlhy k samny ja kr dekhen 😂— 1 min ago
craigcraig@BumbleCricket Quality Bumble😂😂😂— 1 min ago
AhmadAhmad" Apne Hi Hoty Hn Jo Dil Pa Waar Krty Hn.., "Dost... "warna Gairu Ko Kia Khabar K Dil Kis Bat Pa Dukhta Ha....— 1 min ago
왕감자왕감자RT @EXO9_120408_L: 아 개웃겨ㅋㅋㄲㅋㄱㅋㄱㅋㄱㅋㄱㅋㄱㅋㄱㅋㄲㅋㄱㅋㄱㅋㄱㅋㄱㅋㄱㅋㄱㅋㄱㅋㄱㅋㄱㅋㄲㅋㅋㄱㅋㄲㅋㄱㅋㄱㅋㄱㅋㄱㅋㄱㅋㄱㅋㄱ https://t.co/48DXuJLnNz— 1 min ago
Moon Jinnie⁷🌕✨Moon Jinnie⁷🌕✨RT @ETRNALGOO: when bts literally caused heavy traffic in london cuz of a 30 second hyundai ad... iconic is an understatement https://t.co/…— 1 min ago
🍪🥛˚* ❀ SVT DAY🍪🥛˚* ❀ SVT DAYRT @goyoongward: @taeileechan kia u scarin me-— 1 min ago
토욜2시공대있는사람◎토욜2시공대있는사람◎ㅋ ㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋㅋ https://t.co/jcUqumkIId— 1 min ago
Aay EyeAay Eye@IffatHasanRizvi Apki nafrat ka tu aalam ye hai k na tu ap ne ma’zrat ki aur na he tweet delete kia. Aur phir iss tweet mein ulta chor kotwal ko dantay!!— 1 min ago
왕감자왕감자RT @yeollacheo: 황대인 복제 성공 ㅅ ㅅ ㅅ ㅅ ㅅ ㅆ ㅅ https://t.co/cqTyakC0eG— 1 min ago
innerchild⁷ ⟭⟬innerchild⁷ ⟭⟬RT @ETRNALGOO: when bts literally caused heavy traffic in london cuz of a 30 second hyundai ad... iconic is an understatement https://t.co/…— 1 min ago
ssshhh koe hai😕ssshhh koe hai😕@esss_kayyy Mujy pata hai mein tu agree kia ap ki baat ky sath😂— 1 min ago
Seguros ContisSeguros ContisRT @Avales_caucion: https://t.co/kUU1vH3OLc Hyundai i30. Comienza a fabricarse en la República Checa https://t.co/zZfyr2YMiX— 2 mins ago
マグプルマグプルRT @TOYOTA_PR: #トヨタ車体 は #新型コロナ 重症患者向け移送用に開発・架装した車両を日本医科大学付属病院へ納車し、 「隔壁や換気ファンがしっかりしてて安心感がある」などの声をいただきました。 宣言解除後も続く医療現場のがんばりを #トヨタ グループは引き続き支…— 1 min ago
Afaqcheema🔥Afaqcheema🔥@AmberFarooq44 Hahahahah Ary nah kia karo saxhi batay.😂😂😂— 1 min ago
KiraaKiraa@txtdaritame Kenal— 1 min ago
ออกจากกูซูไม่ได้🐰🦁ออกจากกูซูไม่ได้🐰🦁RT @DearRabbit_1005: อันดับ Brand Star Index รายสัปดาห์ 19 - 25 พฤษภาคม 2563 โดย Vlinkage #เซียวจ้าน ติด 3 อันดับ No.2 เซียวจ้าน x Zhengu…— 2 mins ago
AyeshaAyesha@Humerus_Yarr Haan bs apko rokne ka right ni h mje lkn ap jis din chale jaoge bs mene bh usdin delet krdena h account...ya Kia pta usse pehle he krlu...— 1 min ago
CarDekhoCarDekho#Skoda has launched an array of new cars today, including the all-new #Karoq. It comes in a single fully-loaded variant. Here’s what it offers: https://t.co/9b8H71y4o4 #Skoda #Karoq— 1 min ago
JJJJRT @USMARINEMOMx4: Our son Philips casket, parents grief...Thank you for retweeting this. It says more about a father's grief then most. Me…— 1 min ago
왕감자왕감자RT @Kiatigers: 오늘 경기 선발라인업입니다. https://t.co/l6FsdRNbsV— 1 min ago
강동우강동우RT @AutoExpress: NEWS: The #Kia #Rio supermini has been updated for 2020 with styling tweaks and a selection of new mild-hybrid engines…>>…— 1 min ago
きあきあ楽器得意のキイロイドス追加しろ— 2 mins ago
Izma.Izma.@khizzak Kia hua bhai kiun ro rahe the tum log?— 1 min ago
ヾ ☾ヾ ☾@kimseokjelly NO, I DON'T THINK I WILL PEPSI AND ESPIE— 1 min ago